The new members in Poland, Hungary and Romania will support growing PRG Alliance demand for technical production services in the region.
The market is changing and major producers are bringing more projects to Eastern Europe. The region is hosting major international events in segments such as sports, music festivals and corporate events.
In order to keep up with this demand, PRG Alliance welcomes two new members to its international network: ARAM Multimedia in Poland; and Visual Europe, covering Hungary and Romania.
ARAM is one of the largest companies in Poland specializing in full production solutions with an emphasis on event design; creative video technology applications; and project management for large scale events, offering a wide range of services from concept to delivery.
Visual Europe is a new group in Hungary created by the merger of the companies DCN Rental and AV Control. The company today is owned by Garangold Venture Capital Fund, a private equity fund that is now investing in new technology, and soon in the acquisition of another company in the country. They will open a new office in Romania to follow its vision to be the largest technical event production company in the region.
The two companies explain the benefits in being members of PRG Alliance: “Now that we have invested in the creation of Visual Europe as one company, we need to have a strong partner in Europe to learn from them and to generate new business opportunities for both parties. We believe that our clients will be the ones to gain from the application of the technical knowledge we will get from the relationship with the other members”, says Szabolcs Botond, CEO of Visual Europe Group.
“ARAM has a similar strategy as PRG as we can support larger, more complex productions. We see a lot of synergy also with the other members of PRG Alliance and we believe this partnership will bring many benefits for both Polish and international markets”, comments Rafal Mrzyglocki, Managing Director of ARAM Multimedia.
“We are pleased to welcome these new partners in Eastern Europe,” said Tom van Hemelryck, PRG Alliance Director. “Our clients and Alliance partners are seeing a growing demand for events across the region, and the addition of these new rental suppliers to the PRG Alliance ensures we can expand our high quality of service into even more countries.”
The partnership has already started with the companies collaborating with the PRG Alliance members for support in productions in their regions and abroad across this busy summer season.