PRG UK Corporate exhibited for the first time at EventLab 2019, a two-day multi-channel event held at the Business Design Centre from the 14th-15th of October. EventLab saw some of the UK’s top industry leaders, speakers, venues, and suppliers attend and participate in a wide array of talks, interviews, discussions, workshops and masterclasses.
Inset: Our Business Development Director Andy Johnston talking with leading technology influencer Amelia Kallman.
In a unique collaboration with Green Hippo, live real-time demonstrations were shown on-screen showcasing innovative projection mapping technology to attendees and prospective clients. Our Business Development Team Andy Johnston and Mercedes Lopez alongside Steve Daw from Green Hippo, met with many industry leaders throughout the day, introducing them to the technology and allowing them to see and experience it for themselves.The discussions also led on how projection mapping and live rendering technology had advanced to create new opportunities, especially in the experiential market, and bring its dynamic, innovative applications to a variety of events.
Inset: The real-time projection mapping visual effects shown on screen, allowing attendees to interact with the technology.
Inset: A scaled down working model of a church showing how projection mapping can be used on large scale architecture.
Speaking about the event PRG’s Director of Corporate Events, John Montague commented, “We were delighted to be able to show close up how these exciting and fast moving applications can really engage and create interest for event production. Our team and Green Hippo had a fantastic couple of days, met with many of our current and hopefully soon to be creative clients, and really got into some fascinating conversations. The challenge now is to bring these technological innovations right into the event market for all to use and explore. The ‘refresher’ lollipops were also particularly good this time out!”
Inset: PRG UK’s Business Development Director Andy Johnston discussing the projection mapping technology. All Photo credits: Matt Chung Photography
PRG is a leading international full-service provider of technical expertise and equipment for corporate and special events, music touring and festivals, theatre and the arts, exhibitions, brand activations, and film and television productions. To find out more about what we could do for your next event, get in touch at prg.com/uk.