The PRG Ideas Exchange is a series of monthly invite only events, which has been designed to delve deeper into the minds of some of the most creative people in the events industry, for an exchange of inspiring ideas.
So far, we’ve heard from inspiring lighting artist Frankie Boyle of Febo Designs, and pioneering founder of the creative visual production company Observatory London, Ben Sheppee. On the bill for December we have artist, tech futurist and hacker Tom Webb and Simon Harrop, Founding Director of The Aroma Company.
In September guests were invited to the first ever PRG Ideas Exchange, with guest speaker Frankie Boyle of Febo Designs. Frankie is an immersive lighting artist who is known for her interesting work with colour, texture, form and light, creating unique and unforgettable multi-sensory experiences.
At the breakfast meeting, Frankie talked passionately about how light has a bigger part to play in the immersive and entertainment sector, not just as an accompaniment to the storytelling. Find out more about Frankie Boyle’s Ideas Exchange here.
Ben Sheppee of Observatory London was invited to speak at the second PRG Ideas Exchange. Observatory London is pushing boundaries with visual content by working across visual technologies, to deliver innovative and memorable events. Sheppee spoke about his career so far, going into details about what inspires him, what makes him proud and what he thinks the world of event tech has in store for the near future.
Sheppee told guests, “we pride ourselves on being informed creative architects in this ever evolving technical world. We develop concepts, aesthetics and sometimes combine technologies to deliver new experiences.” Learn more about our Ideas Exchange with Ben Sheppee here.
In November, we were joined by Tom Webb, who describes himself as an artist, tech futurist and hacker with a focus on harnessing new technologies and showcasing innovative applications. Online performances have amassed over 40 million views (watch the live hack on season 12 of America’s Got Talent) and he has performed keynote addresses on behalf of brands including, Wired Magazine, Microsoft and Instagram. Earlier this year Tom spoke at TEDxBerlin. He says anything is possible when you can code.
December 2018: Simon Harrop, The Aroma Company
In December our guest speaker was Simon Harrop, Founding Director of The Aroma Company. Simon is an expert in multi-sensory brand marketing. His business provides strategic brand development and promotion through the sense of smell to brands. Simon spoke about the ways in which multiple senses combine to make even more compelling branded experiences.
Still to come…
Our team is hard at work putting the finishing touches on our upcoming Ideas Exchange breakfast meetings. If you’re joining us for one of our 2019 Ideas Exchange events, you’re definitely in for a treat!
In January our guest speakers will be Theo Gentilli and Robin Shaw the founders of Warm Street, a highly specialised agency that connects brands with the youth market. Warm Street does this authentically via a unique agency structure that creates powerful cut through for brands who are looking to sincerely connect with consumers through music. The Warm Street boys will be talking about how to gain purposeful cultural capital in today’s cynical world.